When I boarded the commuter ferry on Saturday, it seemed unusually crowded. A crew member explained: “We have a capacity crowd — about 2,500 souls — aboard on this crossing.”
Think about that: Not passengers. Not customers. Souls.
Now, I have scientist friends who have dissected the human body and failed to find anywhere for the soul to reside. And believe me, I’m not getting into that debate.
But from my more limited platform –business and customer service — I like the implications if we start thinking of our customers as “souls.” And then do our best to salve them.
Micah Solomon, author of “High-Tech, High-Touch Customer Service“, is the customer service strategist and business keynote speaker termed by the Financial Post ”a new guru of customer service excellence.” Solomon is a top keynote speaker, strategist, and consultant on customer service issues, the customer experience, and company culture — and how they fit into today’s marketing and technology landscape. An entrepreneur and business leader, he previously coauthored the bestselling “Exceptional Service, Exceptional Profit“.
Micah Solomon • Author-Speaker-Strategist • Customer Service – Marketing – Loyalty – Leadership
See Micah in action — including video and free resources — at http://www.micahsolomon.com. Or, click here for your own free chapter of Micah’s new book, High-Tech, High-Touch Customer Service (AMACOM Books) and Micah’s #1 bestseller, Exceptional Service, Exceptional Profit: The Secrets of Building a Five-Star Customer Service Organization