Motivational

Who should do your customer service? (It's a trick question.)

Who should do your customer service? (Of course this is a trick question. The answer is “everyone.”) …This answer isn’t as pie-in-the-sky as it sounds.  “Everyone” here is shorthand for “everyone, to the extent of their abilities, to the extent of their trainability and to the extent they interact with customers.” The picture of customer …

Who should do your customer service? (It's a trick question.) Read More »

Language Engineering: Finding the right words to use with customers

Language underlies almost all other components of the customer experience.  Yet, your company has probably given more thought to the language it uses in marketing campaigns than to the words employees use when having conversations face-to-face with customers. That’s a mistake, because customers don’t generally get their make-or-break impressions of your company from high-minded branding …

Language Engineering: Finding the right words to use with customers Read More »

15585

ENTER YOUR EMAIL

TO GET 3 FREE CHAPTERS

PLUS Learn the secrets of building the

Worlds Best Customer Service Culture

15585

Thank you! You will hear from us right away.

ENJOY YOUR 3 FREE CHAPTERS

This site uses cookies to enhance the user experience. By using the site you are agreeing to our privacy policy.